Using evidence in speech is not just about adding statistics or stories. Evidence becomes persuasive only when explained.
Speakers must show:
- Why the evidence matters
- How it supports the claim
Without explanation, proof remains disconnected.
Effective use of evidence requires interpretation, not just presentation.
Learn the full system in The Speaker’s Edge: Mastering Argument with the Toulmin Model.
The book is officially available on Payhip and Amazon worldwide
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